There’s nothing quite like a sudden Google algorithm update to leave marketers feeling equal parts confused and concerned. It’s like they wait for you to get all of your ducks in a row and then unleash an update that changes everything.
Sure, they’re pretty open about that fact that they’re doing this for everyone’s own good — each algorithm tweak brings us one step closer to more relevant search results, after all. However, there is still some secrecy behind exactly how Google evaluates a website and ultimately determines which sites to show for which search queries.
Once a digital marketing strategy is created, we do a comprehensive analysis of your website and provide you details with areas to be fixed or improved upon on the website in order to make your website search engine and user friendly.