Link Building Tactics



This is the most complete list of link building tactics on the Web, period. I created it because the best tactics are never found in one place, and the most complete lists are completely outdated.

One thing to keep in mind while reading: I did my best to split each one up by category (i.e. Local, Paid, Events etc.), but a lot of them overlap. For example, sponsoring an event could easily fall into paid & events, but I had to pick one. So keep that in mind if you’re looking for i.e. only event tactics.

Another thing: these tactics can be spun in many different ways. For example, guest blogging might be in the content-based section, but you can make it a local tactic if i.e. you’re a restaurant and you post on local food blogs.

Please download the document at